Swire Hotels Social
- Swire Hotels Social
- User Experience
- Website Design
Swire Hotels Social is an online platform idea which aims to connect different branches of hotels under the Swire Group. The concept of the project is building a social community linking people of Swire Hotels. Content is presented in blog posts, allowing site visitors to comments and share. While viewers follow blog updates, they participate in a more immersive interactions with the brands.
Our mission is to build a responsive website for the platform, featuring the latest happenings in the hotel network. Content is sorted into three trending categories, namely happenings, eat & drink and culture. Inspirations, places and people which the brand would like to share are also highlighted in the site.